Diana Dementeva
A concept artist on Subway Surfers at SYBO (Copenhagen)
My journey as a game artist began in 2022 and has evolved naturally ever since. My first game project was Magical Mixture Mill, which became a smooth transition from illustrative work into concept art.
Over the past few years, I’ve gone through continuous learning and experimentation, deeply exploring shape language and color to sharpen my visual sense and ability to create clear and appealing designs. Concepting has always been a natural part of my creative flow, especially alongside my work as a book illustrator. At the same time, working in game development taught me to think in 3D and motion, building a strong connection between concept art, 3D production, and animation.
For me, the main focus is embodying narrative through atmospheric visuals — enriching stories with meaningful details, immersive moods, and a sense of life within every scene or character.
I’m open to collaborations. If you have an interesting project in mind, feel free to contact me — I’d be happy to discuss working together.